AR and Traveling: Enhancing Cultural Experiences

September 23, 2021

Introduction

Traveling is one of the most powerful ways of widening one’s perspective by learning different cultures, languages, and places. While traveling, people can experience different things, including architecture, art, and, of course, food. With the advancement of technology, augmented reality (AR) is changing the traveling experience as we know it.

AR and Traveling

AR technology is now allowing travelers to gain a deeper understanding of their surroundings. AR enhances traveling experiences by providing real-time translations, historical context and aiding wayfinding.

For example, a visitor in Paris can use their smartphone’s camera and AR technology to translate a menu from French to English instantly. Furthermore, AR can enhance visitors' experience in museums by offering an immersive tour, providing context on exhibits, and bringing subjects to life.

AR can also enhance wayfinding, making traveling more accessible for tourists. A visitor in Tokyo can use an AR-powered navigation app to find their way through the often-blurry city maps with ease. AR overlays provide routes, distance, and directions to popular landmarks, museums, and other tourist attractions.

Comparison with Traditional Traveling

AR technology is revolutionizing the way we experience traveling, but how does it compare to traditional traveling methods like guidebooks and maps?

Guidebooks and maps provide valuable information, but they can be heavy and hard to carry, especially when visiting multiple cities. Moreover, guidebooks are not as interactive as AR. With AR, tourists can get a more nuanced and interactive experience of their surroundings by getting access to more information about the culture, history, and architecture of their destinations.

AR’s real-time translations mean that tourists can communicate with locals with ease, which wasn’t possible back when guidebooks and dictionaries were relied upon to bridge the communication gap. AR technology not only enhances the traveling culture but also facilitates tourists in a more efficient manner.

Conclusion

AR technology has revolutionized the traveling industry by enhancing cultural experiences, making traveling more accessible, and aiding communication between tourists and locals. AR technology is only set to grow, and as it does, it is sure to offer more immersive and interactive experiences to tourists.

References

  1. ARPost. 2021. AR and Travel: The New Ways Augmented Reality is Paving the Way for Travelers. [Online]. [23 September 2021]. Available from: https://arpost.co/2021/02/24/ar-and-travel-the-new-ways-augmented-reality-is-paving-the-way-for-travelers/
  2. TechCrunch. 2019. How augmented reality is changing the way we travel. [Online]. [23 September 2021]. Available from: https://techcrunch.com/2019/08/31/how-augmented-reality-is-changing-the-way-we-travel/

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